There are only few working methods to get your website ranking high. One of them is connected with constant gathering of customers feedbacks. This is how RedBridges.net got to the top of Google search results using Trustpilot feedback system.
Unique user fingerprint makes feedback valuable
Your real buyers lift your website easily and might even not know about it. This become possible due to authenticity of their computers. They just leave their opinion about your website, products or services and you get rating and finally search engine traffic.
Behind the review text there is a unique user fingerprint. When you connect to the internet on your laptop or smartphone, your device will hand over a bunch of specific data to the receiving server about the websites you visit. Browser fingerprinting is a powerful method that websites use to collect information about your browser type and version, as well as your operating system, active plugins, timezone, language, screen resolution and various other active settings. This fingerprint information is very important for feedback gathering systems like Trustpilot and for search engines as well. They both count it as indicator of a real user that makes customer review so valuable.
Correct website title and description are the key
Use your main SEO keyword phrase as a title for your Trustpilot profile page. Keywords do not need to be very popular. It must have a chance to get your website to the top. Learn the top of concurrents and find the middle.
Write detailed description from 100 to 300 words using from 5 to 10 keyword phrases. Finally add from 3 to 5 links with keywords in anchors. Refer links to the pages with detailed text which must disclose its topic.
Constant gathering of feedbacks and replies do matter
Don’t left your Trustpilot page unattended. Reply to negative feedbacks immediately and give wide answer describing not only your position, but offering the problem solution if possible.
Sellers rating is the website traffic booster
Google gives seller rating to your website once you have 100+ product or services purchase reviews. It counts only reviews for the last 12 months and only from invited users thru Trustpilot automatic system. This is one more reason to send invitations to your customers to get their feedbacks constantly.
What are seller ratings?
Seller ratings are an automated Google Ads extension that showcase businesses with high ratings. The ratings are gathered from several reputable sources, including Trustpilot, and aggregated on a scale of 1-5. In addition to the star count, the rating includes the number of reviews the business has received and a qualifier (such as average delivery time) that’s relevant to the business’ rating. Google decides on the qualifier, and in some instances may choose not to display anything at all.
What do seller ratings look like?
Seller ratings are displayed as a star rating in the body of your ad. Seller rating stars appear in your text ads for Google Search Networks and on Google Shopping.
How do I qualify for seller ratings?
You need to have 100 verified reviews from a specific country, with a composite rating of 3.5 stars, collected over the last 12 months. For example: if a business wants to show seller ratings in the UK, they would need 100 verified reviews from the UK, collected within the last 12 months. If a business wants to show seller ratings in the UK and the US they would need 100 verified reviews from the UK and 100 verified reviews from the US, all collected within the last 12 months.
This is a booster for SEO. Read more details here.
Three important things in customers feedbacks
Kindly ask your customer to write detailed feedback consisting of these three important things:
- Short, but valuable title (without vague meaning)
- Meaningful text describing its title
- Honest opinion, even if it is negative